Joy? Ultimate Driving Machine? Well, let’s put those slogans and buzzwords aside and have a look at an old school used car ad. The main character: a 1994 BMW 530i Wagon.
Young Casey wants to move this 1994 BMW 530i Wagon and he’s using a geeky approach to do so. While many of us tend to focus on the positive angles on the for-sale car, Casey goes the other route, sporting some disarming honest disclosures, from a leaky sunroof, to a broken cigarette lighter and close to 200,000 miles.
Humor all the way, very creative and…..some nice subtle touches. Pay attention to the video!
Young Casey wants to move this 1994 BMW 530i Wagon and he’s using a geeky approach to do so. While many of us tend to focus on the positive angles on the for-sale car, Casey goes the other route, sporting some disarming honest disclosures, from a leaky sunroof, to a broken cigarette lighter and close to 200,000 miles.
Humor all the way, very creative and…..some nice subtle touches. Pay attention to the video!
Source: bmwblog
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